Investment Philosophy
Our investment decisions are guided by clear principles
Goals Before Products
A good investment strategy doesn't start with the question of what the next trend will be. It starts with the question of what you want your assets to do for you. Only once your goals, time horizon, liquidity needs and risk tolerance are clear do we select the appropriate portfolio structure.
Our Principles:
1. Understand before we invest
We invest only in investment instruments whose mechanics, sources of return, costs, liquidity and material risks we can fully understand. Complexity is not a sign of quality.
2. Diversification with a purpose
We spread risk across asset classes, regions, sectors, currencies and different sources of return. Diversification is intended to reduce dependencies (concentration risks), not to make a portfolio unnecessarily complex.
The core-satellite approach is a proven investment strategy that combines a stable, low-cost base investment (core) with targeted, high-yield individual investments (satellite) to minimize risk while capitalizing on market opportunities.
The core forms the unshakable foundation of your assets and typically makes up a large portion of the overall portfolio.
The satellites are smaller, targeted additions that orbit the overall portfolio like lunar landers.
This approach combines maximum stability with controlled opportunities for returns.
3. Quality and Substance
When selecting investments, we focus on resilient business models, solid balance sheets, sustainable profitability, reasonable valuations and reliable credit quality.
4. Thinking Long-Term, Acting Proactively
We do not let ourselves be swayed by every headline. At the same time, we continuously review whether our assumptions still hold true and whether risks or opportunities require an adjustment.
5. Actively managing risk
Return and risk go hand in hand. We monitor concentrations, market, interest rate, currency, liquidity and counterparty risks and keep an eye on the agreed-upon strategic ranges.
6. Considering Liquidity and Costs
A strategy must not only sound attractive but also remain feasible. That is why we take into account tradability, product structure, fees and regulatory and tax frameworks—without providing tax advice ourselves.
7. Explaining Decisions
Every major investment decision must be backed by a clear and understandable rationale. For us, transparency isn’t just an end-of-year report—it’s an integral part of our ongoing partnership.
8. Strategy Remains Personal
No model can replace a conversation. Changes in family, career, business, place of residence or liquidity needs can be more important than short-term market fluctuations.